Articles

For Dental Practice Success

GIVE IT AWAY!

Mar. 22, 2020
I’ve been a Dan Kennedy groupie since the late 70’s.  He’s been recovering from a major illness and has been at home for months.  God willing, he will fully recover.  God willing, we all will get through this. I guess Dan could teach us all a few things about gratitude and perspective after having actually been in Hospice! It was
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“CORONA” MATTERS

Mar. 01, 2020
This past week, a NY PR firm posited that sales of Corona Beer would plummet because their research showed that 38% of Americans would not buy the brand because of the association with the current Corona Virus scare. You might laugh, giggle or smirk but the same thing most probably happens every day in YOUR dental office.  Your staff and
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“$900 For A Hat?”

Feb. 23, 2020
That’s what my wife exclaimed as I put the newly purchased hat box down on my hotel room’s dresser top.  Of course, she had some other accompanying expletives to toss my way. We were in Hawaii for a mastermind meeting and my friend Len wanted me to experience the best salesman he had ever witnessed.  It was to be a
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Can You Explain This To Me?

Feb. 18, 2020
I see dentists who go to CE after Conference, after Continuum, after more CE.  And, many of these dentists don’t give their staff medical insurance or haven’t given them a raise since, God knows when! Is it OK to spend enormous amounts of time and money on the quest for endless knowledge at the expense of the stability of your
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The Missing Link

Feb. 09, 2020
Having watched efforts to IMPLEMENT fail in my practice and now, as a coach/consultant,with so many others, I began searching for clues as to WHY. What’s missing? What can be done to help offices implement new strategies and keep people accountable? How can the Team become more cohesive and focused on the practice’s goals and objectives? I was recently speaking
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I’ve Never Done This Before!

Jan. 18, 2020
Last week, I actually suggested that a dentist declare Bankruptcy. In over 40 years of advising dentists, I have never had to give such advice.  It made me feel sick to my stomach.  I nearly wept.  And, I was mad as heck. I hate seeing people being taken advantage of. This wonderful, smart, though overly trusting dentist was taken advantage
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Are You A CeO Or A CEO?

Dec. 29, 2019
There’s a huge difference between a Chief everything Officer and a Chief Executive  Officer! Most dentists either try to do everything or delegate everything.  Most are never trained to be a Chief of anything other than the direct care they render to their patients. The good news is that leaders are not not born, they’re made.  Research in neural science
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If You’re Dreaming of More $ in 2020, CX or PX Might Be Your Pathway

Dec. 22, 2019
One of the great things about being an academic is having an army of students who can do your bidding. I was the director of the Practice Management course at Columbia for nearly a decade.  During that time, I asked my students, as part of the course, to poll their patients about the reasons they left their previous dentists.  I
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Where Are The Time Vampires in Your Life?

Dec. 01, 2019
In his famous book, “The 7 Habits of Highly Effective People”, Stephen Covey lists as the number ONE habit; BE PROACTIVE. Being “proactive” he explains, involves change that starts from within. He goes on to say that highly effective people make the decision to improve their lives and reach their goals through the things that they can influence rather than
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Employees (Part One)

Nov. 24, 2019
One of my mentors, Dan Kennedy (who is still, thank God, “in the house”) famously hates working with employees.  In fact, before his recent illness, he worked from his home in Cleveland and his secretary, the only employee he had, lived in Arizona or Colorado, thousands of miles and a time zone away.   He disliked being interrupted by talking to
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Dr. Michael Goldberg is one of the leading educators on dental practice management in the United States.

Michael ran and sold a prestigious group practice in Manhattan and has been on Faculty at Columbia University and New York-Presbyterian Medical Center for 30 years including Director of the GPR program and Director of the course on Practice Management.

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How to Stop Cancellations... without spending more.

Learn how successful practices ensure their appointment slots are filled... and their patients keep coming back!

GET THE FREE GUIDE

The Proven Way to
Reboot Your Practice...

Increase profitability, decrease stress and achieve your goals with proven ways to ensure your practice thrives

GET THE FREE GUIDE

FREE BOOK:
From Hello to Hugs

Get the sensational book on how to turn callers into raving fans. A guide to making MORE from LESS in your dental practice.

GET THE FREE book

Join Michael LIVE for the FREE Monthly Coffee With the Coach Webinar

Invite your entire team and get expert advice from an industry expert on a new, timely topic every month that you can implement in your practice right away. 

SAVE YOUR SPOT

Get Started With:

How to Stop Cancellations... without spending more.

Learn how successful practices ensure their appointment slots are filled... and their patients keep coming back!

GET THE FREE GUIDE

The Proven Way to
Reboot Your Practice...

Increase profitability, decrease stress and achieve your goals with proven ways to ensure your practice thrives

GET THE FREE GUIDE

FREE BOOK:
From Hello to Hugs

Get the sensational book on how to turn callers into raving fans. A guide to making MORE from LESS in your dental practice.

GET THE FREE BOOK

Join Michael LIVE for the
FREE Monthly Coffee With the Coach Webinar

Invite your entire team and get expert advice from an industry expert on a new, timely topic every month that you can implement in your practice right away. 

SAVE YOUR SPOT