Articles

For Dental Practice Success

Failing Your Way To Success

Nov. 17, 2019
That used to be the model. Dentists in particular were subject to this phenomenon. Most were successful DESPITE themselves rather than from a well organized, thought out and professionally guided business plan. The term “mom and pop shop” comes to mind. Stumbling along the road to success is no longer an option. Competition, overhead, student debt and other factors have
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Halloween Treat

Oct. 31, 2019
The 6 SCARY Truths They Kept From You… And that are keeping you from your dreams. “The first step to solving a problem is to recognize that it does exist.” -Zig Ziglar Do you have one of these scary problems?  Are you happy with the practice you have?  Are you making enough money to lead the lifestyle you
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Disruption

Oct. 27, 2019
It’s become almost a business goal. If you can find a way to disrupt an industry, you can make billions. People, especially entrepreneurs now look at Uber, AirBnB and Amazon, as examples of the golden ring, the prize to be won with an innovative, disruptive idea. “Uberize” has now become a verb much like “Google”. In the business of dentistry,
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What’s Your Plan B?

Oct. 13, 2019
Your practice is chugging along.   Sure, you have some of the typical challenges; difficult patients, outstanding debt, staff issues, lab mishaps etc.  But, the economics seem to be working.   You’re meeting payroll, paying your bills and taking home a few shekels too. BUT…do you have a PLAN B? What happens when something unexpected occurs? • What happens when
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The Right Questions

Oct. 06, 2019
Everyone knows how important REVIEWS are.  Did you know that Patient video testimonials are becoming more and more important?  YouTube is the second largest search engine in the world.  As Google owns YouTube, searches that have videos attached are becoming more highly ranked. So, how do you make a compelling testimonial video? There are 2 main ingredients.  I won’t get
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“DOCTOR, I NEED TO SPEAK WITH YOU.”

Sep. 23, 2019
Whatever comes next, can’t be good. This is a sentence, when spoken by an employee, immediately evokes a rush of adrenaline, a wave of nausea and a puckering of several sphincters.   At least it used to with me. This conversation can rarely be good and have a pleasant ending. The result is either “I’m leaving the practice”, “I have
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HAVE YOU BECOME “COMFORTABLY NUMB”?

Sep. 15, 2019
The title of one of my favorite songs by Pink Floyd, “Comfortably Numb” describes the state of mind of many dentists.  They have acclimated to their status quo, become used to a “normal” that might blind them from outside threats and changes. PPS recently had a front row seat witnessing such an implosion.  Doctor “S” had a generalpractice and enjoyed
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Labor Day Thoughts

Aug. 30, 2019
We celebrate LABOR but seem to try assiduously to avoid it.  We have a “BUREAU OF LABOR AND STATISTICS”, yet we find both unappealing.  YUK! Recently, I’ve seen several marketing pieces aimed at dentists that promise a more leisurely, relaxing and happier life.  One shows a picture of a beach and the other a lake.  The message is clear.  You’re
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Staff, Team, or Tribe?

Aug. 20, 2019
Employees present the most challenging part of running a dental practice, or for that matter, ANY business. People are complicated and challenging. And, because dental practices also deal with people (patients) who might be in pain or under other stress, the human factor in dental practices can present significantly greater challenges than in most other businesses. Understanding the staff-team-tribe continuum
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Amazonian Lessons

Aug. 12, 2019
    Amazon is opening up retail stores.  It’s a process dubbed “clicks-to-bricks”. High end retailers like Nordstrom are also closing big-ass stores and opening up small try-on shops (Nordstrom Local) with NO inventory instead.  Even big-box stores like Target are sizing down. What’s happening? Retailers have realized that American buying habits are changing. And they are adapting.  It’s actually
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Dr. Michael Goldberg is one of the leading educators on dental practice management in the United States.

Michael ran and sold a prestigious group practice in Manhattan and has been on Faculty at Columbia University and New York-Presbyterian Medical Center for 30 years including Director of the GPR program and Director of the course on Practice Management.

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How to Stop Cancellations... without spending more.

Learn how successful practices ensure their appointment slots are filled... and their patients keep coming back!

GET THE FREE GUIDE

The Proven Way to
Reboot Your Practice...

Increase profitability, decrease stress and achieve your goals with proven ways to ensure your practice thrives

GET THE FREE GUIDE

FREE BOOK:
From Hello to Hugs

Get the sensational book on how to turn callers into raving fans. A guide to making MORE from LESS in your dental practice.

GET THE FREE book

Join Michael LIVE for the FREE Monthly Coffee With the Coach Webinar

Invite your entire team and get expert advice from an industry expert on a new, timely topic every month that you can implement in your practice right away. 

SAVE YOUR SPOT

Get Started With:

How to Stop Cancellations... without spending more.

Learn how successful practices ensure their appointment slots are filled... and their patients keep coming back!

GET THE FREE GUIDE

The Proven Way to
Reboot Your Practice...

Increase profitability, decrease stress and achieve your goals with proven ways to ensure your practice thrives

GET THE FREE GUIDE

FREE BOOK:
From Hello to Hugs

Get the sensational book on how to turn callers into raving fans. A guide to making MORE from LESS in your dental practice.

GET THE FREE BOOK

Join Michael LIVE for the
FREE Monthly Coffee With the Coach Webinar

Invite your entire team and get expert advice from an industry expert on a new, timely topic every month that you can implement in your practice right away. 

SAVE YOUR SPOT