Break Free From “Owning a Job”

With Strategic Coaching & Consulting By The Liberated Practice

Most dentists don’t own a business — they own a job with overhead, payroll, and endless stress attached. That’s not why you went into dentistry.

The Liberated Practice is designed to help you reclaim control, rediscover your purpose, and build a practice that works for you — not the other way around.

This is not cookie-cutter consulting. It’s not about working longer or harder. It’s about building a practice that runs like a business, led by its CEO — you.

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“I thought I had a pretty solid handle on how to run my practice… but I hit a ceiling, and I needed help—not just ideas, but systems that actually worked. That’s when I started working with Dr. Michael Goldberg at Practice Perfect Systems, and honestly, it changed everything. My practice has more than quadrupled, and I’m not exaggerating. Working with Dr. Goldberg has been one of the smartest decisions I’ve made in my career. I’ve spent more time with my family, I couldn’t be happier with where we are, and the practice basically runs itself.”

Dr. Kip Convington
South Carolina Dental Sleep and TMJ, Greenville, South Carolina

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Why The Liberated Practice Works

Our process begins with Root Challenge Diagnostics — a deep dive into your practice that uncovers the hidden barriers keeping you stuck. From there, we craft customized, value-driven solutions in five key areas:

  • Leadership – Shifting your role from operator to CEO
  • Marketing – Attracting not just more patients, but better patients
  • Hiring & Culture – Building a team that delivers undeniable patient experiences
  • Case Acceptance – Increasing treatment acceptance through influence and trust
  • Systems – Creating repeatable processes that keep your practice running smoothly

The result? A practice that is not only profitable, but one that frees your time, energy, and creativity.

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“[Dr. Goldberg's] guidance was instrumental in my transition from a general dental practice to a practice solely focused on the treatment of sleep apnea and TMJ disorders. He was able to guide me through the valuation process ensuring I was able to receive the best compensation for my practice through the contract negotiations. His expertise and experience have guided me through employee transitions, improved employee culture and the practice that I have always dreamed of. I highly recommend an investment of working with Dr. Goldberg.”

Dr. Kevin F Postol
Gateway Centre for Sleep Apnea & TMJ Therapy, Twin Oaks, MO

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Who is This For?

The Liberated Practice is for the dentist who:

  • Feels trapped in the day-to-day grind of chairside dentistry
  • Wants more freedom without sacrificing patient care
  • Is ready to lead their team like a CEO, not just manage them
  • Knows there’s a better way but hasn’t found the roadmap

The Path to Liberation

We make the process clear and achievable:

    1. Complimentary 20-Minute Strategy Session
      Gain clarity and define your destination.

    2. Customized Roadmap
      Based on your diagnostic results, we co-create the shortest path to liberation.

    3. Implementation & Coaching
      Leadership, teamwork, systems, and growth strategies — all aligned with your goals.

    4. Sustainable Freedom
      Build a practice that outshines, outperforms, and outlasts.
"Call times are cut in half, we schedule more patients, and insurance objections are disappearing. The systems just work.”
Dr. Hitesh Patel, Suburban TMJ & Sleep Center, Naperville, Ill.

The Difference

What sets The Liberated Practice apart from other consultants?

  • Experience: Decades in practice ownership, teaching, marketing and consulting.

  • Influence: Rooted in the psychology of ethical persuasion (Dr. Robert Cialdini’s principles).

  • Hospitality: Borrowed from the best of Ritz-Carlton, Disney, and the hospitality industry.

  • Results: Proven systems that increase profitability, patient trust, and team engagement.

  • Market Exclusivity:  We work with only one practice in a given market so that you get a competitive advantage.

This isn’t theory. It’s a tested pathway from practice chaos to practice confidence.

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“Our practice plateaued after years of steady growth. Michael helped us break through that ceiling. He’s an expert in every facet of treating TMJ and sleep patients — from staffing and training to marketing and technical protocols. I can’t recommend him enough.”

Dr. Alan Erickson

Ready to Liberate Your Practice?

It all starts with one conversation. Schedule your complimentary 20-minute strategy session today and take the first step toward freedom, growth, and fulfillment.

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