That used to be the model. Dentists in particular were subject to this phenomenon. Most were successful DESPITE themselves rather than from a well organized, thought out and professionally guided business plan. The term “mom and pop shop” comes to mind.
Stumbling along the road to success is no longer an option. Competition, overhead, student debt and other factors have conspired to make even a minor detour potentially result in a catastrophic failure.
And currently, we’re enjoying a decent economy. That cannot last forever!
Look at what happened in 2008!
Everyone was happily chugging along and BOOM! The economy tanked and most dentists suffered significant losses. Some never rebounded.
Dentists who had contemplated retiring postponed their transition on average, 5-7 years.
The economy is unpredictable. The stock market is unpredictable. Your dental practice, especially if its your main source of income, shouldn’t be.
Practice stabilization and optimization will help you weather any climate change. Yet, it doesn’t happen by accident. It should be a matter of deliberate design.
Don’t become a casualty or a victim of your lack of planning. Contact us for your complimentary 20 minute strategic planning session.
To your excellent success,
MIchael and the PPS Team