People are getting hurt. Do-it-yourself (DIY) and direct-to-consumer (D2C) healthcare remedies are putting the public at risk and the FDA and other agencies are quiet. We should not be. When I asked my mentor Dan Kennedy this week how to deal with the proliferation of these “alternatives”, in his typical “professor of harsh reality” style, […]
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PRESS RELEASE: Dr. Michael Goldberg Achieves “Certified Cialdini Ethical Influence Practitioner”
by Gabrielle

PRESS RELEASE FOR IMMEDIATE RELEASE: June 21, 2023 Dr. Michael Goldberg, the chief strategist at Practice Perfect Systems has achieved yet another milestone. Committed to “helping those who help others” Dr. Goldberg has been a student of Dr. Robert Cialdini’s Principles of Influence for 3 decades. It led him to seek out Dr. Cialdini as […]
Once Upon a Time…
by Davia

Once Upon a Time… 50 years ago, within 1 month, I graduated from college and got married. 50 years of marriage has taught me much about teamwork. Laurie and I married on June 12th, 1973. Our relationship has been remarkably fulfilling and productive. A wonderful family, friends and a career in practice and academia (that’s […]
Could Your Practice Have A BULLYING Problem?
by Davia

We primarily think of bullying as happening in the schoolyard, but bullying can occur in any workplace, including dental practices. Bullying has become so commonplace, especially in the political arena, that we often fail to call it out for what it is. Putting a label on bad behavior is important so the behaviors can […]